Banners are generally big, these are big strips if either cloth, plastic, tarp and etcetera that bears either a slogan or a design. The purpose of banners is for ads and information. If businesses will have their way, they would make banners for almost everything but the fact is with so many means of doing things in the marketing side, having banners isn’t the only best option today.
Its certainly isn’t the cheapest around, but even if you do have a budget to have as many banners across town, why should you even get one in the first place? Its the digital age and people are more keen into looking down on their mobile devices and tablets than up. Is there really such a need for banners nowadays?
Not all people will see your ads online: The fact is not all people will see your ads online. Most ads that will pop up are regulated by AI (artificial intelligence). Mostly people seeing your ads are people that have subscribed to you, followed you or has an interest in a certain category that your brand belongs to. If your category isn’t common or many people aren’t following your brand, you can’t expect that online ads will generate more traffic to your store. But if you have a big banner posted, any person that will come across that banner will be able to see your ads and your company.
People are still looking up: While in most part people are mostly looking down on their phones and tablets while walking and commuting, if your banner is big, colorful and it’s in a great location, where for some reason whenever people will look outside that they can’t help but look up to your banner, then surely it will give you a more positive response as far as results are concerned. The fact is, people are still looking up, you just need to place your banner in the right place where people usually do.
Banners are an eye candy: You have to know that because banners are big in nature, its an eye candy. Once people see that banner, they can’t help but look at it and read whatever is in it, even if it’s not significant to them. People can’t help look at those big banners and they cant take their eyes off it until they are able to understand the message of it especially if the fonts are big and the colors are outrageous.
Banners are big, bold and an old way in doing marketing and ads. Although its the digital age, many people are still into banners. This is because there are still online ads that can’t be seen by various people, people do still look up to these banners and more importantly, banners are an eye candy, attracting people to decipher its message. So if you question if banners are still working as a marketing strategy, the answer is, it is! But in order to maximize its potential place it in places where people tend to look up the most and give it colors that people can’t help turn their eyes on it. If you’re looking for a good banner printing singapore, visit brucebanner.sg for more details.